QR is short for Quick Response (they can be read quickly by a mobile phone camera - providing your phone has an application to do so). Think of them as a bar code that contains a lot more information than normal. The code image can be displayed on a vast range of media; you may see QR Codes in a [...]
CIM is the world’s largest professional marketing body and has members in 130 countries. They define the marketing standards that operate in the UK and champion best practice globally. The CIM exist to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their [...]